Media Manual

How to use our brand

  • Logo

    The Realtrade logo is a universal signature that we use in all our communications. Do not edit, alter, distort, repaint, or reconfigure.

    Click on the file corresponding to the extension desired and download it:

  • Generally

    Do not use our name, logos or screenshots ("brand materials") in ways that may be confusing, misleading or suggesting our sponsorship, endorsement, or affiliation. For example, your name and logo should be more prominent than the Realtrade name and logo. And we ask you not to edit or change the Realtrade logo.

  • Advertising, promotion and sales materials

    Check with us before using our logo on websites, products, packaging, manuals or for other commercial or product uses. It's okay to say in the text that something "works with Realtrade" or "is compatible with Realtrade" (as long as it's true!).

  • Educational and training purposes (books, guides, publications and conferences)

    You may use our visual identity materials for educational and training purposes, but please remember that use should not be confusing or misleading or suggesting our sponsorship. We generally do not allow the use of our logos or images, for example, in book covers.

    Remember also to include this statement (or something similar) in your printed materials: "(Title) is not affiliated with or otherwise sponsored by Realtrade."

  • Products, sites, names and logos

    Do not use our name as part of your company name or service, site name, trade name or product name. Do not use our logo or incorporate our logo into yours. Do not use a domain name containing "Realtrade" or any similar word.

  • Links to Realtrade

    If you are a Realtrade user and you want to use our logo to link to our site, you can use the logo as long as you follow the guidelines on this page. For example, "we use Realtrade!" Or "here are some photos (hosted on Realtrade!)".

  • Products

    We do not normally allow third parties to produce, sell or distribute any item with our name or logo.

  • Visual Identity Colors



    Navy Blue



  • Application

    See below the examples of the brand application:

    Light Background

    Light Backgorund RTC

    Dark Background

    Dark Backgorund RTC
  • Symbol

    When adjusting the size of the symbol, make sure that the proportions are maintained.

    Symbol Realtrade

    By using the Realtrade trademarks, you agree to the Terms of Use, the brand guidelines, all policies and any updates to those documents that may occur from time to time. By using the Realtrade trademarks, you acknowledge that Realtrade is the sole owner of the trademarks and agrees not to interfere with Realtrade's trademark rights. You acknowledge that the goodwill derived from the use of any Realtrade brands will be for the benefit of Realtrade. Realtrade may review the use of its trademarks at any time and reserves the right to cancel or modify any use.